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
About Us
Who We Are
Enroot is a social business set up to develop disruptive models that empower communities with untapped potential, particularly youth and women, across the MENA region and Africa. It was established in 2018 with a mission to address the root causes of development challenges and to capitalize on youth innovation. We design and execute socio-economic development projects as well as conduct research aimed at promoting inclusive, participatory, and sustainable economic development.
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Vision
To be recognized as an innovative and impactful contributor to the empowerment of local communities in Egypt, the MENA region, and Africa.
Mission
To create and implement high-impact socio-economic development solutions through connecting the dots between different actors in the ecosystem to affect change
Approach
A unique model of designing development programs that are based on a holistic approach, backed by research, and implemented hand in hand with local communities.
Track - based
Our methodology targets the continuity of support to our community partners, paving interconnected pathways to economic development.
Portfolio - themed
We manage and create linkages between diverse sets of projects which build on each other
Impact - driven
We measure, assess, and derive lessons learned from the change driven by our interventions
Collaboration - centered
We foster synergies and work closely with various stakeholders to maximize impact