Our work

Our work

Implementation Projects

We manage and deliver programs that strengthen entrepreneurship, youth employment, gender equality, financial inclusion, policy advocacy, market systems, and private sector engagement — especially for youth and women — across MENA and Africa. To date, Enroot has implemented 10+ projects empowering communities with untapped potential

EUSEEDS

2025- 2028

The EUSEEDS project (Enable, Upgrade and Spread Employability, Entrepreneurship, and Digital Skills of Eastern Mediterranean Youth through Dedicated University Centers) is co-funded by the European Union under the Interreg NEXT MED program.

This ambitious project, led by AUF in Lebanon, aims to enhance the employability, entrepreneurial mindset, and digital competencies of young people in the Eastern Mediterranean. It plans to create or strengthen 20 university centres in five Eastern Mediterranean countries : Egypt, Cyprus, Jordan, Lebanon, and Palestine. These centres, equipped and trained by the project consortium, will sustainably provide training and services to students, as well as digital literacy training for vulnerable populations.

The goal is to prepare Mediterranean youth to face labor market challenges and to contribute actively to the region’s economic and social development.


Partners

MASAAR

2018 - 2024

 

MASAAR is Enroot’s flagship programme in Upper Egypt. It focuses on fostering an entrepreneurial mindset among youth and women, supporting the growth and development of SMEs, building the capacities of the business ecosystem, creating linkages to local and international markets, and advocating for policies that support the entrepreneurship ecosystem.


Partners

Seeds for the Future

2021 - Present

Seeds for the Future: Fostering Socioeconomic Empowerment of Women in Upper Egypt through Digital and Green Solutions Project 

The project aims to enhance the socio-economic empowerment, digital inclusion, and financial inclusion of women. The main goal is to enable women to engage in freelance and remote work opportunities in the digital/technological sector. This is tackled through enhancing their skills, creating an enabling environment, and providing them with relevant networks/opportunities. This contributes to boosting the employability skills of youth and women while contributing to the growth and development of the private sector and the creation of job opportunities. 

This project is funded by the European Union through the Spanish Cooperation in Egypt as part of the Women’s Empowerment Programme “Tamkeen.” Enroot is implementing this project component as part of its 100 Forsa Digital Empowerment Programme. 


Partners

Enroot Impact Catalyst

2023 - Present

Enroot Impact Catalyst is implemented by Enroot as Impact Europe’s national partner in the framework of their regional programme “Impact Together!” funded by the European Union.

The project aims to create a robust ecosystem for impact investment in Upper Egypt through an acceleration program for small and medium enterprises, the creation of an investor network to promote their engagement with Upper Egyptian social entrepreneurs, capacity building programs for the social economy support ecosystem, and awareness-raising activities to highlight the potential of impact investment as a catalyst for driving sustainable economic development.


Partners

Helmak

2023 - Present

Helmak – Promotion of Sustainable Economic and Social Alternatives Based on Tourism in Upper Egypt, with special attention to women and young people 

The project aims to develop the tourism sector by supporting youth and women entrepreneurs in developing innovative social businesses, integrating local products and services in tourism value chains, fostering the inclusion of women in the labor market, building the capacities of service providers to meet international standards, and promoting underserved tourist attractions. 

 

Results 

  • 75 community members trained
  • 17 startups incubated


Partners

Private Sector Promotion for the Agriculture Sector in Upper Egypt

2024 - Present

“Clime Up” Private Sector Promotion for the Agricultural Sector in Upper Egypt 

The project aims to enhance climate resilience and water-smart agriculture in Upper Egypt through private sector promotion and market system development. It focuses on improving  market access and finance of enterprises operating in the agribusiness sector, enhancing the socioeconomic conditions of small-holder farmers in Upper Egypt, promoting market linkages with international companies, and fostering climate resilience of agriculture value chains.


Partners

Enhanced Rural Incomes in Sohag through Market System Development

2020 - 2022

The project aimed to upgrade the loofah value chain in Tahta, Sohag, and empower the local community to utilise and capitalise on surrounding business opportunities. It supported the establishment of new businesses serving the value chain, fostered linkages between support organisations, built the productive capacities of facilities, and overall increased the aggregated value of the cluster. 

 

Results: 

  • 2,700 units/ feddan increase in Land Productivity 
  • 11 new business initiatives established 
  • 43% increase in the aggregated value of the cluster 
  • 7 partnerships established between NGOs 
  • 2 processing facilities received ISO Certifications
  • 80% increase in production capacity of facilities


Partners

Business Opportunity Mapping Studies

The BOMs are knowledge products that provide details of the governorate’s geographical landscape, its demographic and socioeconomic features, urban and key value chain analysis, and the implications of climate change on it. The BOMs utilize a market system development approach that highlights the potential opportunities and challenges in the predominant economic sectors. It informs and directs the design of capacity-building interventions and the creation of start-ups that address local market gaps, needs, and the real demand of the private sector. 

 

View Knowledge Products


More Projects

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Business Development

GEF iCOAST: Preparing the gender mainstreaming of projects

Partner
EBRD
Duration
2025 - 2025
Country
Egypt, Turkey, Morocco

The aim of this project is to prepare the groundwork for future EBRD investment projects to be “Gender Additional”, meaning that they meaningfully contribute to enhancing women’s economic participation in the tourism sector. This includes increasing access to employment and entrepreneurship opportunities for women, as well as encouraging the tourism industry to better consider women as a distinct consumer segment. To this end, Enroot’s role could be articulated as follows: - Provide an overview of gender gaps in the tourism sector across Egypt, Morocco, and Türkiye, focusing on three key groups of women: (i) salaried workers, (ii) entrepreneurs, and (iii) tourists (e.g., solo travelers, women-led households), and identify the key barriers hindering their economic participation. - Identify opportunities for women in the sector, particularly those linked to the development of green and sustainability-related skills. - Define a shortlist of high-impact, feasible initiatives that can be integrated into future EBRD investment projects under the iCOAST programme. - Assess the willingness and capacity of private sector stakeholders to engage on gender and inclusion topics in the context of project implementation. - Provide practical guidance on how selected gender-responsive initiatives could be incorporated into projects, including through the use of concessional finance and technical assistance as tools to support behavioral and systemic change.

Study

Conducting Value Chain, Gender & Financial Study, and Baseline Study

Partner
GIZ
Duration
2024 - 2024
Country
Esna, Luxor

This project aims to: - Conduct a comprehensive value chain prioritization and analysis study, as well as prioritizing the top 5 value chains in the targeted governorates. - Conduct a baseline assessment with local stakeholders to measure the status of all project indicators at output and goal level. - Conduct an in-depth needs assessment for the stakeholder/farmer organizations in the project target areas. - Conduct a full assessment for the selected packaging houses' PPH in one governorate. - Conduct a labour market assessment to analyze existing gaps and market potential for different skilled human resources in the agriculture-agribusiness sector, along with employment opportunities focused on young people and women in the targeted rural communities in the targeted governorates."

Study

Increasing Access to Skills and Employment for Youth and Women in the Agribusiness Sector in the Aswan Governorate

Partner
EBRD AETS
Duration
July 2025 - March 2026
Country
Egypt - Aswan

The project aims to design and implement a practical training programme for 120 individuals focused on sustainable post-harvest techniques. The training aims to improve product quality, reduce post-harvest losses, and support local agribusiness development. To ensure the training is tailored to the needs of the community and aligned with local dynamics, Enroot was commissioned in October 2024 to conduct the baseline needs assessment and to support the design and development of the training programme. The purpose of the baseline assessment is to establish a reference point for understanding the current state of the agriculture and agribusiness sectors in Aswan. It aims to identify sector-specific challenges, opportunities, and skill gaps across the agriculture and post-harvest value chains, with a particular focus on youth and women.

Study

Impact Assessment and Evaluation of the TCTI Project's Implementation in Two Phases: 2024-2025 and 2025-2026

Partner
TCTI
Duration
January 2025 - June 2026
Country
Egypt

The project aimed to evaluate the implementation and results and provide recommendations for the TCTI projects interventions in the TVET sector. More specifically, through quantitative and qualitative data collection and analysis, the assignment aims to: ▪ Evaluate the implementation and impact of QMS in TVET schools. ▪ Assess private sector involvement in curriculum development and classroom refurbishment. ▪ Examine the effectiveness of training for teachers and school managers. ▪ Review the operational efficiency of the governance structure under Decree 111. ▪ Analyze in-company training standards and their impact on student outcomes.

Study

InnoPA Operational guideline for Ta'heel platform

Partner
GIZ
Duration
August 2024 - March 2025
Country
Egypt - Cairo

The goal of this study is to develop a comprehensive operational guideline for Ta'heel platform to serve as the cornerstone for the platform's operation. The guideline will outline clear procedures and seamless coordination between the involved ministries in the platform (Ministries of Social Solidarity, Communication and Information Technology, and the Ministry of Labor). Considering the above, the specific objectives of the proposed assignment are as follows: o Provide an overview of the procedures and processes utilized by the Ta’heel platform staff. o Identify the key stakeholders from both the private and public sectors. o Develop the necessary job descriptions for Personnel working in the Ta’heel platform.

Project Management

Green Hackathon “Innovating for a Greener Tomorrow” in the Delta region, Egypt

Partner
GIZ
Duration
January 2025 - June 2025
Country
Egypt- Kafr El-Sheikh

The "Innovating for a Greener Tomorrow" Green Hackathon is an initiative designed to empower entrepreneurs in the Delta region to tackle pressing environmental challenges. The project is implemented by the National Solid Waste Management Program (NSWMP) /EU GREEN in collaboration with the Ministry of Environment and organized by Enroot. The project is focused on two key governorates, namely 1) Kafr Elsheikh and 2) Gharbia, while being implemented in Kafr El Sheikh. This three-day event brought together 40 entrepreneurs from the Delta governorates, each presented creative solutions to environmental challenges, particularly in the solid waste management field. Participants received specialized training designed to support them develop their entrepreneurial ideas into innovative solutions, which was presented to a panel of experts. The top three projects received financial prizes to support the development of their businesses.

Project Management

Stakeholders’ Engagement to Promote access to decent work for refugees, migrants, and Egyptians’ employability in Egypt

Partner
Youth for the Future – ILO
Duration
January 2025 - October 2025
Country
Egypt - Cairo

The project involved organizing a series of stakeholder engagement activities aimed at promoting access to decent work for refugees, migrants, and Egyptian youth. The primary objectives are to: • Facilitate discussions around the employability of refugees, migrants, and Egyptian youth in Egypt. • Explore the economic impact of integrating refugees and migrants into the Egyptian labor market, highlighting both opportunities and challenges. • Develop actionable strategies that encourage employers to hire refugees and migrants within the Egyptian legal framework.

Project Management

Entrepreneurship Incubation Program under the "Masar Eygaby III" Project

Partner
Save the Children
Duration
July 2025 - December 2025
Country
Egypt - Cairo

This project aims to support the integration of refugee entrepreneurs into Egypt’s entrepreneurship ecosystem by providing financial and non-financial services to 20 refugee-led startups under the MASAR Egaby III (Positive Path) project. This includes tailored business development support, financial assistance, mentorship, and market linkages to enhance business growth, sustainability, and economic resilience. The incubator will play a critical role in equipping refugee entrepreneurs with the necessary resources to scale their businesses and actively participate in the local economy.

Project Management

Be Entrepreneurial - Awareness-raising Training Program on Local Development

Partner
UNIDO
Duration
December 2022 - July 2023
Country
Egypt

The project aimed to raise the entrepreneurial awareness of youth on local business opportunities that they can harness to their benefit within their local communities. It also aimed to understand the motives and drivers of youth, in order to develop the relevant communication and implementation tools that resonate with their characteristics and local community dynamics.

Study

Youth for Future Roundtables and Policy Dialogue

Partner
ILO
Duration
May 2022- August 2022
Country
Egypt

The project involved organizing roundtable events to develop policy recommendations to strengthen the socioeconomic integration and non-disciminatory access for youth of all nationalities to the labour market as well as fostering social dialogue among relevant actors.

Study

Monitoring and Evaluation Activities for the Egyptian German Center (EGC)

Partner
GIZ
Duration
November 2022 – April 2023
Country
Egypt

The monitoring and evaluation study for the Egyptian German Center measured satisfaction levels with the center’s services through data collection on perceptions of the case monitoring and management system as well as measurement of project progress and impact while offering recommendations for improvement of the centre’s services.

Project Management

Supporting Entrepreneurship in the Agribusiness Sector in Beni Suef

Partner
GIZ
Duration
April 2022 - April 2023
Country
Egypt

The project was implemented in the framework of the German Corporation for International Cooperation’s Agricultural Innovation Project (AIP). It aimed to support the entrepreneurial environment and its leaders in the agribusiness sector in Beni Suef by delivering entrepreneurship awareness-raising trainings, bootcamps, an incubation cycle, and a capacity-building program for young agribusiness entrepreneurs, fresh graduates, and rural community members.

Study

Upper Egypt Needs Assessment:

Partner
Drosos Foundation
Duration
September 2023 – December 2023
Country
Egypt

The project focuses on conducting a comprehensive needs assessment study in Upper Egypt that aims to identify and understand challenges, opportunities, and emerging trends in the needs of youth and women to enable key development organizations to formulate responsiveness.

Project Management

Job Search Club

Partner
ILO (Prospects)
Duration
2020 - March 2023
Country
Egypt

The project aimed to empower and assist job seekers from the refugee and host community, to find sustainable decent work opportunities. It involves daily club meetings for a period of 10 days where an ILO-trained facilitator provides club members with career guidance, counselling, and job search tools enabling them to find decent work.

Study

Tanzania Agri-Industrial Park Development

Partner
World Bank
Duration
February 2021 - March 2021
Country
Tanzania

The project aimed to assist the Tanzanian government in establishing effective agri-industrial parks in relevant sectors, with a focus on fostering rural development. It involved designing a model for feasible agri-industrial parks, drawing on international best practices and consultant insights. The model design included the identification of strengths, weaknesses, opportunities, and threats facing the government in implementing the project.

Innovation & Digital Tools

Enroot’s Innovation arm helps donors maximize development impact through responsible, context-specific technology. We believe that AI and digital tools — when grounded in real user needs and deployed with strong safeguards — deliver measurable gains in quality, efficiency, and results at scale. Our solutions are not generic: they are built for Egypt’s on-the-ground realities, including variable connectivity, diverse literacy levels, and the economic and sector-specific contexts of the communities we serve. Through these tools we support faster, better decisions for beneficiaries, strengthen accountability through real-time performance tracking, and reduce the reporting and operational burden on implementing partners — converting program learning into practical digital services that improve consistency, reliability, and the long-term sustainability of donor-funded interventions.